Google Ads & PPC Management
Google Ads Management for Dental Clinics and UK Service Businesses
Google Ads works quickly when it is built properly and watched closely. I run lean, focused accounts for UK clinics and trades: real search intent, aggressive negative keywords and tracking that shows the cost of every enquiry.
What's included
What you get with Google Ads & PPC Management
Account build or rebuild
Campaign structure organised by service and location so budgets and bids stay under control.
Keyword and negative strategy
Buying-intent keywords in, tyre kickers and job seekers out. Search terms reviewed every week.
Ad copy and extensions
Ads written around your offer, pricing and trust signals, tested continuously against each other.
Conversion tracking
Calls, forms and booking events tracked accurately, so decisions are based on leads rather than clicks.
Landing page guidance
Specific changes to your page to lift conversion rate before spending more on traffic.
Transparent reporting
Spend, leads and cost per lead each month, plus a call to talk through what to change.
Who it's for
Is this right for your business?
- Dental and aesthetic clinics filling appointment gaps
- Electricians and trades wanting steady weekday jobs
- Businesses burned by a previous agency's wasted spend
- Anyone launching a new service and needing leads now
Process
How it works
- 1Discovery callWe agree the services, target areas, realistic budget and what a good lead is worth to you.
- 2Build weekCampaigns, tracking and ads built and launched, usually within 5–7 working days.
- 3Weekly managementSearch terms, bids, budgets and ad tests handled by me every week.
- 4ScaleWinning campaigns get more budget, losers get cut. Monthly review call with you.
Pricing
Google Ads & PPC Management pricing
Fixed monthly fees in GBP, excluding VAT and any ad spend paid directly to Google.
Starter
£200 /month
One campaign, tightly run, built to book enquiries.
- Single Google Ads search campaign build
- Keyword and negative keyword research
- Conversion tracking setup
- Weekly search term and bid management
- Monthly performance report
- Most popular
Standard
£400 /month
Multiple services or locations with active testing.
- Everything in Starter
- Up to 4 campaigns across services or locations
- Ad copy testing and extension management
- Landing page conversion recommendations
- Call tracking and lead quality review
- Monthly strategy call with me
Growth
£550 /month
Higher spend accounts that need daily attention.
- Everything in Standard
- Unlimited campaigns and ad groups
- Performance Max and remarketing layers
- Bid strategy and budget pacing management
- Competitor and auction insight monitoring
- Fortnightly reporting and calls
FAQ
Google Ads & PPC Management questions
Related
Other services that pair well with this
Ready to get more qualified leads?
Book a free 30-minute consultation call. No pitch deck, no pressure — just a straight assessment of what would move the needle for your business.
Or email me directly at growthbyrafik@gmail.com